Wednesday, 30 June 2010

The (lady) boys of Spring Summer 2011


wwd

Andrej Pejic may have only done four shows during the just-wrapped Paris menswear season, but he proved the talk of the town. Since frockwriter caught up with his news on Friday and Saturday, where hasn't he been? A spot in WWD (above), complete with the headline "Gender bender", Fairfax's WA Today and The New Zealand Herald (and The Sydney Morning Herald on July 3), while influential modelling website models.com asked on Facebook, "Andrej Pejic is getting a lot of buzz lately, do you like his look?". Profiles popped up on Pages Digital and Tokyo Dandy, with the Beauty Hunter blog asking “Is Andrej Pejic the most androgynous male model on the planet?”. On Twitter, MusaKL reported "Everyone in Paris last week kept talking about this one model from Down Under: Andrej Pejic", while Homotography noted "i keep getting asked who's the blond in these shows" and “Even professional fashion databases are mistaking Andrej Pejic for a girl!” According to photographer Antonio Barros, "he was the icon of this season".

The big question - will all this buzz translate into bigger bookings for Pejic?

Beyond the Facebook mention, the chatter did not appear to cut any mustard with models.com, which curiously left Pejic out of both its top walkers and Top 10 Newcomers lists for the SS11 menswear season.

According to his Australian mother agency Chadwicks, Pejic was already booked for one advertising campaign in Milan next week. There is as yet no update on other bookings. But frockwriter predicts we may well see him in some capacity at next week's haute couture shows in Paris. Yes, they are women's shows but men make the occasional appearance.

The New York Times' fashion critic Cathy Horyn, meanwhile, made no mention of Pejic in her review of the week, but she did seem a little perturbed by the feminisation of the collections, which featured skirt-like shorts - and even dresses at Comme des Garçons.

Noted Horyn:
"men are having a hard time, as Hanna Rosin observed in an article in the current issue of The Atlantic, its tag line, “How women are taking control — of everything.” Men are wimping out, in the example of Judd Apatow’s chronic adolescent characters, or being mowed down by Beyoncé and Lady Gaga....You sensed a little of this problem at the shows, and it was not a pretty sight".

At least two other Australian men walked the Spring/Summer 2011 runways. Priscillas has yet to confirm exact show numbers, but they report their very cool-looking Jakub Vasak walked in at least Alexander McQueen, while Broed Dillewaard nabbed Louis Vuitton, Prada and Gazzarrini.


jakub vasak at alexander mcqueen SS11/style.com



broed dillewaard at louis vuitton SS11/style.com


Below is a great little video on the boys of Paris Fashion Week just-posted by Paris-based photographer Justin Wu.

Pejic makes a very brief cameo at 1.57.





Booked: FASHION by Mitchell Oakley Smith



Books on Australian fashion are few and far between. In fact Alexandra Joel’s Parade and Elina Mackay's The Great Aussie Fashion, both published in 1984 (with Parade reprinted in 1998) and David Meagher's 2008 Fashion Speak (in which Australasians account for half of Meagher's 14 designer profiles) are the sum total to date if frockwriter is not mistaken. Well now we can add Mitchell Oakley Smith’s first literary effort to this very slim list: FASHION, a 352-page book on Australian – and New Zealand – designers, published by no less than Thames & Hudson Australia, the local arm of one of the world’s most prestigious fashion and art publishers (to be sold internationally as well). Here is an exclusive preview of the cover: a Georges Antoni shot of Anthea Page in Toni Maticevski’s silk cotton voile and triacetate ballgown. According to the notes, the dress is from the Autumn/Winter 2006 collection and according to Oakley Smith, the shot was first published in Oyster.

The dress bears a strong resemblance to the "doona" dresses that were later presented by Maticevski in New York in February 2007 for the Fall/Winter 0708 season. And no, apparently that's no Photoshop job - the model is actually carrying an eski bag emblazoned with an Australian flag.

Sydney-based Oakley Smith is associate editor of GQ Australia and has been writing about fashion for four years, for publications including BELLE, Myer Emporium and The Australian.

Accompanying a fantastic selection of imagery (see below) are 50,000 words profiling 70 designers, including Akira Isogawa, Josh Goot, Zimmermann, Karen Walker, Kate Sylvester, Nom*D, World, Birthday Suit, Romance Was Born and Arnsdorf.

The book took Oakley Smith two years and he approached five different publishers before hooking up with T&H.

Available from August 1 ($79.95).








All images supplied by Thames & Hudson
(Top to bottom)
Toni Maticevski by Georges Antoni.
Ksubi
RM Williams
Fernando Frisoni
Chronicles of Never
Marnie Skillings

Monday, 28 June 2010

Sylvie Markovina gets a hand from Kim Kardashian


@kimkardashian



Yes we know about the potential power of celebrity when it comes to shifting product and how proactive many publicists are in getting product to celebs. That's no guarantee they will wear it - especially if the only inducement is free product. We also know Australia is producing some stellar jewellers, led by Jenny ‘Victoria’s Secret’ Mercian, Michelle Jank and Sarina Suriano. Well supremely talented, but little-known Australian jeweller Sylvie Markovina (who frockwriter first met in 2005 at the Mercedes Benz Startup competition) just received a massive PR shot in the arm courtesy Kim Kardashian. On June 6, Kardashian Tweeted two images of herself in Markovina's Art Deco-look, fluted brass 'Laneway' rings, together with the captions “What do u guys think about my rings? U like? Dope right” and “A close up! Kind of Edward Scissor hands [sic] style!”. The photos have been viewed almost 300,000 times on Twitter.

Markovina’s New York-based publicist/showroom, Melt Management, then got the story into US Weekly, which conducted an online poll “Would you wear Kim Kardashian’s wacky jewellery?”.


@kimkardashian


Melt Management's Courtney Porkolab tells frockwriter that high profile fashion stylist Karl Templar recently borrowed some of Markovina’s jewellery for a Vogue Italia shoot with Steven Meisel. Not everything that gets called in for photoshoots makes it into magazines of course, so let’s wait and see what comes of that. Melt also claims UK retailer Kabiri recently placed a US$13,000 order of Markovina's jewellery.

How did Kardashian get the merch in the first place? Via Rosemount Australian Fashion Week.

A Melt Management team travelled to last month’s event, spotted Markovina’s jewellery in Sydney, signed her and then, she reports, later forwarded a lookbook to Kardashian’s stylist.

The stylist requested some jewellery, so Melt gifted six pieces to Kardashian.

It should be noted that RAFW was also the launchpad for Jank, Suriano and Mercian. So evidently, it's not just the frocks that benefit from the publicity.

Two newer, equally bold jewellery brands to emerge at the event are Maniamania, which was first showcased in last year's Zimmermann show and Alexandra Blak, whose spectacular Lucite earrings were the key accessory featured in last month's Spring/Summer 2010/2011 Manning Cartel show.

Saturday, 26 June 2010

Andrejyny

john galliano SS11 backstage/sonny vandevelde

Frockwriter mentioned that upwardly mobile Australian model Andrej Pejic made his international catwalk debut on Thursday in Paris in the Jean Paul Gaultier show. Well he had his second Paris runway outing yesterday courtesy of another equally high profile designer: John Galliano. There are two days left of the mens shows, where might he pop up next? Update 27/6: The answer is Raf Simons and, according to backstage snapper Sonny Vandevelde, today's Paul Smith show. The Paris runways are a long way from the east European refugee camps via which Pejic and his Serbo-Croatian family fled war-torn Bosnia in the 1990s before settling in Melbourne, where he attended University High School (whose other alumni include playwright David Williamson, entertainer Olivia Newton-John and MTV VJ Ruby Rose). Modelling for two years, full-time for one, Pejic's first modelling job was a cover - for Oyster magazine. Head to Sonny's blog to see more of Pejic and his runway colleagues backstage before and during Galliano's Charlie Chaplin-inspired show and the rest of the mens shows, including Gaultier, Issey Miyake and Dries van Noten.

Thursday, 24 June 2010

Gemma Ward, action star?


mario sorrenti/vogue italia via dusty burrito

Well after last week's news that Gemma Ward has signed to play a small role as a mermaid in Pirates of the Caribbean 4, comes word that she may have been in Sydney this week auditioning for another action quadrilogy: Mad Max 4: Fury Road, which is due to be filmed in Australia. Ward’s Sydney model agency, Viviens, confirmed to frockwriter that Ward did indeed fly to Sydney this week to do a Mad Max “workshop” for two days at Fox Studios. Has she already been cast? Viviens was not sure and Ward's other agents were unreachable. The film’s cast already includes Charlize Theron, Nicholas Hoult, Teresa Palmer and Zoe Kravitz. Ward was of course an actress before she became the world’s number one ranked model on models.com, just 14 when she appeared in Elissa Down’s 2001 feature Pink Pyjamas. Ward then co-starred in Down’s critically-acclaimed 2008 feature, The Black Balloon, before moving on to the small role of ‘Dollface’ in Bryan Bertino’s 2008 thriller The Strangers.

Coincidentally, Ward lookalike Amanda Seyfried, now 25, was also 14 when she made her acting debut: playing Lucy Montgomery in the tv soap As The World Turns.

Seyfriend now has a ten year body of work behind her, including Mean Girls, Mama Mia!, Jennifer's Body and the tv series Big Love.

Ward hasn’t been twiddling her thumbs in the profile stakes – just not in Hollywood.

And a breakthrough role might well be just one casting call away.


Andrej Pejic mixes it up at Jean Paul Gaultier

jean paul gaultier SS11/style.com

Who was the intriguing, androgynous blonde at Jean Paul Gaultier’s Spring/Summer 2011 menswear show in Paris overnight? Melbourne’s Andrej Pejic, that’s who. Frockwriter knew it would not be long before Pejic appeared on a major runway and there he is in three outfits at JPG. Update: Pejic reports that he will also be doing John Galliano's show today. Since first popping up on our radar at Rosemount Australian Fashion Week last year, as reported by frockwriter, Pejic shot a 14 page editorial for Australia’s RUSSH magazine and headed to London, where the 18 year-old was snapped up by Storm Management. Pejic, whose mother agency in Australia is Chadwicks, is now repped by New Madison in Paris and I Love Models Management in Milan and has shot for Dazed + Confused Japan (see below), London-based magazines Libertine and Wonderland and Martyn Bal. Stand by for what could be his biggest career break to date: editorial (including a cover try) just shot by a major international photographic duo for the September edition of a major international fashion title.







Pejic emerges on the international stage at a moment when androgyny has never been more topical - and not just in fashion.

Gaultier first proposed the idea of western men in skirts in the 1980s - two decades before Marc Jacobs began kitting himself out in his now signature kilt. Beyond Scotland, of course, men in several other cultures wear skirt-like garments.

But that was definitely a dress from his women's collection in which Jacobs put male model Cole Mohr for his Marc by Marc Jacob Fall/Winter 2008/2009 campaign - some believe inspired by Jacobs' defacto muse, Manila-based blogger Bryanboy, one of several male fashion identities who blend gender stereotypes with their personal mens/womens fashion mix.

Sydney-based label Chronicles of Never is one of several labels offering unisex collections.

On a far more serious note, last month at the inaugural TEDx Sydney summit, intersex rights activist Gina Wilson gave a moving presentation about the challenges and discrimination faced by the estimated 1.7percent of the population who are born defying traditional male/female sexual stereotypes.

And Australia's own Hollywood superstar, Nicole Kidman, is set to star in a film about Lili Elbe, née Einar Wegener, one of the first known recipients of male-to-female sex reassignment surgery. Not only is Kidman playing Elbe, she is also producing it. It's an interesting career choice for Kidman, who would undoubtedly be well aware of the longstanding urban myth that claims she was born a hermaphrodite.


photo credits:
dazed + confused japan/mens model talk 

storm via mens model talk
wonderland/mens fashionscapes

Saturday, 19 June 2010

Burberry Prorsum Spring/Summer 2011 menswear show streaming live






The Spring/Summer 2011 menswear season kicks off today in Milan. Several companies are live streaming shows, Burberry among them. As with last season, select merchandise will be available for preorder straight off the runway from the website from June 19-26th. In the case of this collection, 27 pieces of apparel (sizes 44-56) and nine styles of bag, with delivery promised within 4-6 weeks. The show is due to commence at 3.00pm Milan time (11.00pm AEST). Enjoy.



Meet Australia's next top male model Jordan Coulter - and his ass


mert & marcus/dsquared2 via fashion gone rogue

Jordan Coulter is Australia’s latest male modelling star. And here he is in all his glory modelling in the new Fall/Winter 2010/2011 ad campaign for Canadian fashion brand Dsquared2. His on-camera colleagues are Thomas Hoefnagels, Tyler Kenyon, Chanel Iman, Alla Kostromicheva and Iris Strubegger. All over 20. Scouted at the age of 14 by Gold Coast-based Kirk Blake, Coulter has been modelling for the past year. He turns 18 in December and is still at school. No, the photo is not full frontal and there is nothing sexually explicit about the pose. Nor is there is any suggestion whatsoever that anything untoward happened on the shoot. Nevertheless, it's a pervy shot and Coulter is a 17 year-old minor, who can’t vote or legally drink alcohol in either Australia or the US, and who is below the age of sexual consent in California, where the shoot took place.

The images are currently appearing in the pages of fashion magazines across the world and on numerous websites.

Coulter’s other gigs reportedly include Just Jeans, American Eagle, a Calvin Klein lookbook and the Dolce e Gabbana anniversary book (presumably to be unveiled at their show today, which celebrates 20 years of Dolce e Gabbana menswear).

In April, when Coulter was “rushed” to LA for the Dsquared2 shoot, Blake told The Gold Coast Bulletin:

“Mert and Marcus [photographers Mert Alas and Marcus Piggot], are pretty much the Gods of this industry so pretty much as soon as this campaign comes out, he will be known around the world or people will want to know who he is..... We now have to be very careful which jobs he will take, as his value becomes even greater with this new campaign under his belt.''

Frockwriter did make some effort to seek comment from both Kirk Blake and Scene Models.

Scene washed its hands of the matter in an email stating that it only manages Coulter's work in Australia and had nothing to do with the international booking. Blake declined to comment.

Model industry sources tell frockwriter that permission would have been sought from Coulter’s agent and, most likely, also his parents, to photograph him naked and that in fact he would have been paid a premium for doing so.

“It could be his big break” said one industry source.

“We just wouldn’t take the risk” said another; “if he’s that good, why not wait until he turned 18?”




mert & marcus/dsquared via fashion gone rogue

There are many reasons why fashion companies might want to exercise due diligence when it comes to photographing underage models.

In 2008, after questions were asked about a wet swimsuit image of then 13 year old Polish model Monika Jagaciak, IMG Fashion Asia Pacific banned under-16 models from Rosemount Australian Fashion Week. Ironically of course, Jagaciak is repped by IMG Models outside of Poland. Presumably, noone at IMG had a problem with her posing for that shot – or other provocative images while she was still under 16.

Also in 2008, following claims the company had published sexualized images of children in its marketing material, Australian department store David Jones went to the draconian length of banning all under-18 models from even its runway shows - and they don't include nudity.

Insisting on an 18+ workforce won't however guarantee immunity from scandal.

Yesterday, the David Jones board distanced itself from its own former ceo Mark McInnes, after one sexual advance too many prompted legal action from a 25 year-old David Jones employee and McInnes resigned in disgrace.

In March, several models over the age of 18 came forward to call out photographer Terry Richardson for inappropriate behaviour. Will Richardson perhaps one day find himself the target of a class action lawsuit?

What of male models?

In March 2003, Abercrombie & Fitch art director Sam Shahid was found guilty of sexual harassment and ordered to pay US$70,000 to 23 year-old former Abercrombie & Fitch employee Mladen Djankovich. Djankovich accused Shahid of touching him inappropriately and withholding advancement opportunities after he protested.

In December that year, Abercrombie & Fitch made the decision to discontinue its controversial quarterly publication, whose intensely homoerotic imagery – engineered by Shahid and photographed by Bruce Weber – had attracted considerable criticism. At the time one former model told WWD that Weber and Shahid sacked models who weren’t willing to pose nude and that Shahid was constantly pressuring models to “act sexier” on the set.

Just to clarify, to frockwriter's knowledge, none of the allegations revolve around anyone connected to the recent Dsquared2 shoot on which Jordan Coulter worked, but it's worth noting that there are plenty of new rumours flying about alleged sexual activity on fashion shoots involving male models.

In communications sighted by frockwriter, these include claims that young men have been pressured to masturbate themselves in front of parties present on photographic shoots, in order to get themselves 'in the mood' for jobs.

There has also been reference to something colloquially referred to as a "rape shed”, to which male models are said to have been lured.

At least one male model is said to have been emotionally disturbed by similar events.

Meanwhile, overnight came the sad news of yet another model death.

Top French male model Tom Nicon fell to his death from his Milanese apartment building, on the eve of the mens Spring/Summer 2010 show season, which starts today.

There are as yet no other details. Given the score of model deaths over the past two years - including multiple suicides – speculation has inevitably focussed on suicide.

Who knows what may have been troubling Nicon. One thing is for sure, however, the pressures in the modelling industry have never been greater.

All those involved in the supply line would be well advised to take stock of the situation. As noted by models.com’s Wayne Sterling last November, “We're dealing with human beings here, not inanimate mannequins”.

Or pieces of meat.

Wednesday, 16 June 2010

Charlotte Rampling, cover girl - at 64


crush via the imagist

We have been talking about older women creeping into high fashion runway shows and advertising campaigns. But as far as frockwriter can recall, fashion magazines are not as yet lining up to put anyone north of 50 on a cover. In fact we can't recall many (if any) that have. Try 64. Not that quarterly US fanzine Crush is a major, or even fashion-dedicated, but interesting nonetheless to see veteran British actor Charlotte Rampling on its latest cover. Below is a short video taken during the shoot. She may no longer be playing the ingénue, but judging by her IMDB page, Rampling is almost as busy now as during her heyday, when she shot to prominence in Georgy Girl, later cementing her position as a major star in The Damned and The Night Porter. The Paris-based grandmother is of course no stranger to the fashion world. Dubbed "the world’s sexiest woman” by British Vogue in 1974, accompanied by a nude Helmut Newton portrait, in September last year Rampling bravely posed nude again opposite models.com’s then world number one Raquel Zimmermann for Juergen Teller and Paradis magazine - and this time full frontal.


crush via the imagist




Vale Richard Bailey



Very sad news about Richard Bailey, who passed away yesterday at the age of 52 from cancer. By all accounts he was working right until the end. Bailey was one of the giants of Australian fashion photography, working with every major local magazine and retailer. Based in New York for 10 years, he also worked with GQ, Vanity Fair, Vogue Italia, Glamour, Grazia and Mademoiselle and his portfolio of advertising work spans The Gap, Victoria's Secret, Anne Klein, Neiman Marcus, Bloomingdale's, Macy's, Anne Taylor, Nautica, L'Oréal and Mercedes Benz. But Bailey's biggest showcase was by far Vogue Australia, with which he worked for 31 years. You only have to check his website, to see that the local edition accounts for over half the content of his magazine covers section.

It wasn't all safe, commercial work. Tsubi's controversial 2004 'Death Machine' calendar featured Bailey's colour-saturated images of semi-clad models, including Miranda Kerr and Michelle Leslie, posing provocatively against cars and motorbikes.

The previous year, for a book called 1/1, he shot a series of edgy, black and white images of Chic Management models, to prove the critics wrong that "There are no girls [read: decent models] in Australia".

Bailey of course lived to see Australian models take the world by storm. Many of them will be toasting him tonight.

He is survived by his wife Gillian and children Billie and Jasper.

Vale.








all images/richard bailey.com.au

Tuesday, 15 June 2010

Zippora Seven gets Romantic with Gen Kay



Gen Kay is one of Australia’s most exciting emerging talents in fashion photography. Sydney-born, Melbourne-raised and -based, for the past seven years she has been commuting between Bleak City and Tokyo - where she spent one year full-time and has clocked up quite an impressive client list. It includes Vogue Nippon, Harper's BAZAAR Japan, Nylon Japan, Vogue Girl Japan, Elle Japan and Madame Figaro Japan, in addition to Lula (UK) and Vogue Australia. Portraiture includes Stella McCartney, Daniel Radcliffe, Paris Hilton and Marianne Faithfull (check her blog for Polaroids and work outtakes). And frockwriter is sure that it won’t be long before some of the savvier fashion marketers start taking advantage of Kay's filmmaking talents, with her site also showcasing a number of moody, personal films shot on Super 8. They feature, you guessed it, models, including Australia’s Jethro Cave. Below is an exclusive preview of Kay’s latest short, starring the upwardly mobile Auckland-based Zippora Seven. She is reading Love's Philosophy from the English Romantic poet Percy Bysshe Shelley.





all photos: outtakes from 'zippora' by gen kay



Tallulah Morton crams White Sands, Harpers Bazaar and Escada into her art school holidays


russh magazine via tfs


Did we say Tallulah Morton had nixed modelling for art? Yes we did. That didn’t stop her from walking 12 shows at Rosemount Australian Fashion Week last month. And today, comes word from Sasha Strebe that White Sands designer Leah Madden has been photographing a mystery "supermodel" who looks very much like Morton on the Gold Coast. Frockwriter checked with Morton’s mother agency Scene Models, which confirmed that she has indeed booked an ad campaign with the Gold Coast-based swimwear label - its first ever, according to Scene - although that's just a lookbook being photographed today. The main campaign won't be shot for another month, reports Scene. In the interim, Morton won’t be twiddling her thumbs. Next week she will shoot the second of two new Harpers Bazaar Australia editorials, this one on Lord Howe Island. Morton will virtually step off that plane and board another on the 27th bound for Munich, where she has been booked to walk in an Escada runway show. She may also do Berlin Fashion Week, which runs July 7-10. Morton is currently on holidays from TAFE and while in Germany, also plans do an internship with a yet-to-be-named Berlin artist.

The extreme cheek of Italian Vogue


screen cap vogue italia

Frockwriter loves the fact that the late Alexander McQueen finally did what more than one scifi makeup artist must have dreamed of doing for his Spring/Summer 2010 ‘Plato’s Atlantis’ show last October: use prosthetics in runway makeup. But we really didn’t anticipate that the alien-esque look would be adopted quite so literally by the fash pack. Imagine our surprise, then, to check into Vogue Italia’s website and spot the headline, The Now Idea - Focus on cheekbones, accompanied by a gallery of backstage images from the show, a video and the following instructions, which naturally squeeze in as many plugs for Vogue advertisers as possible:

A rebuilt face, yes, but just for one night. Implants become toys you put on your cheeks to change your features and live a special night as if you were a creature from outer space or a nymph who escaped from the forest. In a soft version they are more structured types of foundation that create a smoothing and reconstructive effect, while soins help features to get lifted.

Cheekbones Volumizer by Pupa acts with a lipo-filling cosmetic action which increases volume thanks to Volufiline and Kio Pulp Complex V10. You will already see the effect after a few applications.

For the treatment of the whole face, there's the Recompacting High Definition Foundation SPF10 with anti-wrinkle action by Collistar. The special formula extends your features and strengthens the facial contours, while the marine collagen acts in the tissues giving you a long compacting action”
.



alexander mcqueen SS10/vogue.it

Hilariously, the story sits directly opposite a second beauty story entitled Beauty Victim, which warns about the dangers of too much plastic surgery:

“Cosmetic surgery can dramatically improve our physical appearance. But be careful not to go in for too many operations in an attempt to achieve an impossible model of aesthetic perfection. Don't become a beauty victim.

This is what happened to American socialite Jocelyn Wildenstein, also known as Catwoman, who spent four million dollars on plastic surgery. The outcome? Her face was radically altered, giving her a grotesque, unnatural look”.



Monday, 14 June 2010

Miranda Kerr definitely hooked up with Balenciaga last week - and that's definitely not her Twitter account



The Balenciaga plot thickens. This morning frockwriter mentioned the mystery surrounding a new photo of Miranda Kerr. According to the @MirandaMayKerr Twitter account, it was just taken during a Balenciaga Resort collection shoot. Well Kerr's personal publicist, Carlii Lyon, who just spoke with Kerr in New York, tells frockwriter that the shot was definitely taken during a Balenciaga "event" in New York last week. What was Kerr doing there and why is the makeup she's wearing identical to that seen on Balenciaga's models in these photographs of the collection which were published on Style.com and wwd.com on June 9? Lyon said she was unable to elaborate on the nature of Kerr's involvement with the brand, other than to say she was definitely working with it in some capacity. Nor does Lyon - or indeed Kerr, she claims - know who took the photo. One thing Lyon could confirm was that @MirandaMayKerr is a fake account. Lyon said that she and Kerr are attempting to have it shut down - as they have done with several others. Lyon confirmed that @MirandaKerr is the only bona fide Miranda Kerr Twitter account. Unfortunately, it's not particularly active at the moment. Nor has it been verified with Twitter, which doesn't help. They're working on it, says Lyon.

Miranda's Balenciaga hat trick?


@mirandamkerr

Well that new "cardinal rule for models" (ie do not leak information from jobs on social media) might not apply to Miranda Kerr. In what is either an elaborate fake Twitter account ruse - or the real deal - "@MirandaMKerr" left several Twitter clues from the set of a "Balenciaga Resort" shoot yesterday. "Back from Balenciaga Resort, It was awesome moment. Always fun to work with talented people" they noted, before posting an autoportrait showing an interesting winged pink smokey eye beauty look - identical to that sported by Balenciaga's models in these images of the same collection that were published last week on Style.com. But is this in fact Miranda Kerr? The account has not yet been verified by Twitter and there have been fake Miranda Kerr accounts before. Frockwriter is checking with her agents in Sydney and New York. If it is a ruse, then at least one bona fide supermodel Twitterer has been sucked in by it - fellow Victoria's Secret model Selita Ebanks - whose Twitter account has been verified by Twitter - is following @MirandaMayKerr. See updated post: It's a fake Twitter account, but that's definitely Kerr at Balenciaga last week.

It seems like a lot of trouble and expense to go to for a lookbook. Campaign? If the photos do emerge, then they would represent the third consecutive Balenciaga gig for Kerr, who walked in the French brand's Spring/Summer 2010 and Fall/Winter 2010/2011 runway shows.

It would also be the latest coup in Kerr's quest to refashion herself from a purely "commercial" star of Victoria's Secret lingerie fame, to high fashion ice queen, a trajectory that has also seen her book campaigns for Prada and Jil Sander, walk for Prada and model for edgier publications such as French Numéro and Britain's i-D.

Frockwriter can't help thinking that this is definitely a two-way street, with some of those far less accessible high fashion brands hoping for some commercial ruboff in the prevailing challenging economic climate.

Sunday, 13 June 2010

Gemma Ward proves her moment is far from "over" by snagging a role in Pirates of the Caribbean 4


steven meisel via trendnista

Yesterday's lead story in The Sunday Telegraph's gossip pages reported that Gemma Ward is about to embark on her fourth film role, having scored a small speaking role as a mermaid in Pirates of The Caribbean 4. No source was cited beyond a “friend” – who was not actually quoted confirming the role, just stating that "Gemma's focus is definitely on acting. She's spent the past year studying the craft full time in New York." In spite of the fact that neither IMDB’s Pirates of the Caribbean 4 nor Gemma Ward pages had any reference, the story whipped across the net. Not that frockwriter would presume to cast aspersions on The Sunday Telegraph's sources (well, apart from perhaps those involved in the Pauline Hanson photo debacle), but we did want to make an effort to check things out before putting digit to keyboard. And an extremely well-placed business associate (who we can’t name either unfortunately) confirmed it's true - Ward has definitely signed on for a role in the film.

The Pirates of the Caribbean news follows four months after a source at Ward’s US model agency IMG told The New York Post "Her moment's over. She's not coming back".

The comments were made in A Supermodel Betrayed , an extensive feature which recounted the story of Ward’s rise and fall in the fashion business, following weight gain (the latter of course being prominently documented by The Sunday Telegraph in a front page story last year).

Saturday, 12 June 2010

Boots and all: Kirsten Carriol plans to bring back lanolin, one lipgloss at a time




Australia might not be a world leader in the beauty business (yet) but it is the globe's largest wool producer. Now Kirsten Carriol is aiming to harness both industries, with her line of lanolin-based beauty products. The following story ran as a full page feature in last Saturday's Daily Telegraph newspaper here in Sydney. Although Lanolips is a year old this month, the new news peg was Carriol's UK distribution deal, which will see this by all accounts hugely successful beauty startup take its first international steps in September. The shot of Carriol, above, was taken in May last year during her last visit to her family's Corryton Park property in South Australia. The shot below shows her mother and uncles as children on the property, with her grandmother and a wool harvest. Head to the Lanolips website to learn more about the products.



A young Polish immigrant by the name of Helena Rubinstein founded a cosmetics empire in Melbourne with a lanolin-based moisturiser. A century on, Sydney mother of two Kirsten Carriol aims to be the next Australian beauty entrepreneur to find fortune off the sheep’s back.

Carriol did not launch her company with face creams but rather, a small line of tinted lip balms called Lanolips.

The products are made using a top-of-the-line medical grade lanolin and Carriol refers to the products as “lip ointments”.

But while her key ingredient might be expensive, Carriol made her price points deliberately accessible – $13.95 each for five tinted balms up to $17.95 for the plain, ultra medical grade multi-purpose 101 ointment that she uses on her children’s faces and rashes.

“My plan was to bring lanolin back as an ingredient - to be the person to do it and to show everybody in the entire world…because noone in the whole world has a good quality lanolin brand that’s kind of a little bit cool to use” says Carriol. “Also I’m really proud to be bringing an Australian and New Zealand ingredient to the world market and to be flying that flag”.

Lanolips currently sells through 900 Australian retail outlets, ranging from pharmacies up to department stores David Jones and Myer. Priceline is her biggest customer, where Lanolips sells through 300 doors.

And selling it has been. Carriol has just secured distribution through UK pharmacy giant Boots, which has over 1400 outlets in the UK. Boots will trial the brand in its 22 top stores from late September and also offer it online. If sales in Australia are anything to go by, Carriol could be in for windfall.

Launched in June 2009, Lanolips rucked up $1million in sales in Australia within eight months reports Carriol, which is almost unheard of in this market.

“I haven’t seen that sort of figure before with of the clients I’ve worked with in the cosmetic sector – it’s phenomenal growth” says Austrade senior export advisor Denise Eaton.

She adds, “The overseas cosmetics sector is incredibly competitive, but every week there seems to be a new brand coming to me saying that they’re looking at exporting. I’m always surprised at a point of difference that these brands are continually coming up with. Their innovation is amazing”.

Carriol is part of a rapidly expanding contingent of export-focussed Australian beauty entrepreneurs that has emerged over the past 15 years and whose products generated $363million in export sales in 2009 according to Austrade – up 3.39percent on 2008. Lest you wonder what percentage of that figure could be comprised of raw ingredients such as essential oils, according to Austrade branded products account for 97percent.

Among those taking their beauty products to the world are skincare specialists such as Aesop and Jurlique and makeup brands including Napoleon, Bloom and ModelCo.

Carriol’s idea was, however, a little riskier than most.

A natural, greasy substance found in wool, the first use of which is believed to date back to 1,600 BC, lanolin began being widely adopted by the cosmetics industry in the 1880s. Older Australians would remember a time when every household had a tube of Fauldings lanolin cream.

Lanolin fell out of favour, however, as a mainstream cosmetic ingredient after a 1953 European study claimed it caused allergies.

The latter findings have since been refuted by other studies, but still lanolin has remained a no-no in the mainstream beauty industry – in spite of the fact that medical grade lanolin is widely used in hospital burns units and maternity wards in nursing creams.

“It’s safe for the mouths of newborn babies - you can’t even say that about water” says Carriol. “It’s so safe and yet the cosmetic world has promoted this myth that lanolin is an allergen, therefore stay away. Their loss is my gain.

“We don’t actually make a lot of money from this product because my view is, for anyone to buy lanolin again it has to be at an affordable price - I knew people wouldn’t pay a premium for lanolin, it had such a bad name” says Carriol, who knows a thing or two about sheep.

The Adelaide native spent all her school holidays on a sprawling 800 hectare sheep and cattle property called Corryton Park located in Lucindale, near Mount Gambier in South Australia. The property was sold last year just before the Lanolips launch. Sadly, Carriol’s grandfather passed away on the day that Corryton Park moved out of the family’s hands.

In addition to her farming background, Carriol also hails from a family of scientists.

Her father is Professor Leigh Burgoyne, a molecular biologist with Adelaide’s Flinders University – who praised the virtues of lanolin for years.

“Dad always says to me the molecular structure of lanolin most closely resembles your skin lipids” says Burgoyne, whose mother Judy Burgoyne was a scientist with the CSIRO for 30 years.

Sister Laura is an anaesthetist and her brother Mark, a chemical engineer.

“I always felt like the dumb one” quipped Carriol, who studied communications and marketing before launching her own successful beauty-specialist PR agency in Sydney called Buzz Consulting, where she employs four fulltime staff and two casuals.

Carriol’s in-laws haven’t harmed her chances of success either.

Carriol is married to Jean Marc Carriol, the son of Michel-Henri Carriol, who moved to Australia from France in 1966 as a trade attaché at the French embassy. In 1973, in Sydney, he founded Trimex, now one of Australia’s biggest cosmetic distributors, which controls some of the world’s best-known cosmetic and fragrance brands in this market, including Clarins, Versace, Prada, Thierry Mugler and Nina Ricci.

Not only is Lanolips now part of the Trimex portfolio in Australia, Jean Marc, who is a director of Trimex, has also consulted on the brand’s international distribution.

In what sounds like a scene from an upcoming instalment of Sex And The City, the beautiful, blonde Sydney PR girl and her French beau married in 2004 in a French chateau. They live in Sydney’s eastern suburbs with their two young sons, Casper and Dalphin.

In spite of having access to some of the best advice in the business, it nevertheless took six years to bring Lanolips to market, with Carriol in negotiations with six factories in Australia and also Italy. Many were reluctant to take the product on.

“They wanted to substitute it all with chemicals and recommended using five percent lanolin so I could say it had lanolin in it. I wanted to use 70 percent” says Carriol, who considered giving up the project at one point. “There were many tears”.

Now that Lanolips is a roaring success, Carriol’s biggest hurdle right now is juggling motherhood and running two businesses – her PR agency and Lanolips, which is growing rapidly. Body and hand/nail creams were added to the range this month. Later in the year Carriol will also launch a new organic lemon oil-based lip ointment and body range.

“Being a mother is the hardest job in the world. Being a working mother is even harder. Having your own business and being a mother at the same time is incomprehensibly hard - 10 times harder than working for someone else” says Carriol, who does the school run every morning and afternoon.

She adds, “I always say to the girls in my office, beware if you want it all because you have to do it all.”

Friday, 11 June 2010

Nutbush City Limits: Romance Was Born's "granular" film collab with Kris Moyes



Last night in Sydney, Romance Was Born's Anna Plunkett and Luke Sales unveiled City Limits, a short film directed by Kris Moyes. Shot over one day in Sydney and starring local model Tanja Gacic, it's a fantastic - and hilariously camp - little collaboration that was designed to showcase RWB's Autumn/Winter 2010 Nightmare on Wall Street collection (but which will now be shopped to the film festival circuit by production company Revolver Films). A little less Freddy Krueger than you might anticipate - and a little more Blade Runner-meets-Kill Bill-meets-The Rocky Horror Picture Show - City Limits portrays Gacic as a DayGlo Spandex-clad corporate assassin who goes postal at a cocktail party. Best moment: Gacic clubbing Guy Pearce-lookalike Matthew Charleston with a decapitated head. The impressive crew includes cinematographer Danny Ruhlmann (Little Fish) and 1st AD Deb Antoniou (Where The Wind Things Are). Below are a few screen caps. But click here to see frockwriter's Posterous pic gallery of location shots (images courtesy Kris Moyes/Revolver). And click here to watch the film itself.









Thursday, 10 June 2010

Social (fashion) workers


@mythreads

A quick update on the Myer spring catalogue shoot, which rolled on today in Melbourne. Frockwriter mentioned yesterday that there was some confusion over the social media aspect of the campaign, with representatives of at least one model booked for the campaign, Cassi van den Dungen, surprised at the extent of the coverage. This morning frockwriter received an email from Myer rep Tim Evans, from the DT Digital agency, which is handling the campaign. Evans revealed that this was the first time that Myer had covered a campaign shoot in real time. He also wanted to clear up any “misunderstanding” over yesterday's post and insisted that all permissions were indeed sought from all the agencies – and duly granted. According to the van den Dungen camp, this is "absolutely not" correct. Confusing, it is. Update 11/06/10 @ 1.30pm. Van den Dungen's Melbourne agency, Cameron's, which negotiated the deal, claims that it did know about the social media coverage and did not have a problem with it. Work Agency, van den Dungen's mother agency in Sydney, which manages her career, has a different position.

To clarify one aspect of yesterday’s post, however, there was in fact only one party Tweeting from the set: Melbourne blogger and journalist Kat George, who writes for a variety of publications and websites, including The Vine, which is published by Fairfax Digital.

According to Tim Evans, George was hired to Tweet live from the shoot under Myer's Mythreads Twitter feed.

George also Tweeted from the shoot on her own Twitter feed.

She explains this here, here and here – although it’s not 100percent clear from this information that it’s a paid gig (George also points to several posts on Myer's Mythreads Facebook page, which refer to her "guest blogging" and being "on location" for the Myer catalogue shoot).

Frockwriter spoke to several other agents this afternoon about their approach to the burgeoning social media arena.

Several parties spoke of a new cardinal rule for models: do not post any information or images from jobs on social networking sites.

One agent recounted the story of a model who could not resist sharing her upcoming magazine cover on Facebook. Advanced to the model as a courtesy by the magazine, the cover was however swiftly dumped in favour of another image with a different model, following the indiscretion.

When it comes to commercial clients and the use of images/footage shot on location on jobs, one senior modelling industry figure conceded that social media has opened up a whole new “grey area” for the industry.

“Everyone has a camera on set now” they noted.

Woollahra Council agrees it should lighten up, but issues dotwa on subversive Kiwi paintjob



On May 19 frockwriter mentioned the trials and tribulations of Kiwi fashion brand World over a recent polka dot paintjob of its Paddington, Sydney boutique. The company is being pressured by Woollahra Council to take the dots down. Well it seems the story has travelled a little further afield. On June 2nd, it made the local rag The Wentworth Courier. And last night it was picked up by Channel Ten prime time news (above), which reports it will cost $1000 to remove the dots - and that the Council moved on the matter after a complaint by just one person. Talk about customer service. Most amusing: comments by a local galériste who says the store should be applauded for being part of a new, post-Howard, rage-against-beige World order. And Woollahra Mayor Andrew Petrie, who is on record agreeing that the Council needs to lighten up.